Helping teams solve business challenges more collaboratively, creatively and efficiently
Companies face all kinds of problems and challenges. Here are some examples…
3 common obstacles that get in the way
of successful problem-solving
#1
A lack of coherent structure in either conversations, meetings or workshops often leads to frustration all around, resulting in suboptimal outcomes.
The creative strengths of every team member are not fully leveraged and the dominating voices of the few often limit the valuable contributions of the many.
#2
Teams don’t always possess the right skills and behaviours to run effective problem-solving interventions for themselves.
#3
A unique approach which addresses
all 3 obstacles
It’s underpinned by 5 core behaviours which play an equally important role in any process where teams are seeking innovative solutions to business challenges.
The generator of a multitude of initial thoughts and ideas
The spotter of BIG IDEAS with the most potential
The facilitator who gets the most out of the team
The builder who makes the ideas concrete & tangible
The selector of the strongest ideas to take forward
So, how do we use the 5 behaviours to overcome the 3 obstacles?
Providing structure
to get better outcomes
#1
Individuals working remotely; casual corridor conversations between colleagues; a 60-minute team brainstorm meeting; a 2-day workshop; a 3-month programme; face to face or virtual.
Whatever the problem-solving intervention, the 5 behaviours can be used to provide both shape
and structure so that everyone can collaborate as creatively and productively as possible.
Watch this two and half minute video to find out how the 5 behaviours work together!
Although all 5 behaviours play an important role in every problem-solving or opportunity-opening intervention, not every team member will necessarily be equally strong at all 5.
The GENIUS YOU psychometric survey was developed in partnership with the University of Sheffield. It helps you discover your creative strengths so that you know where you can add most value to the process.
Leveraging the team’s creative strengths
#2
Watch the 35 second video to see how easy it is to get your results
Developing the team’s problem-solving skills
#3
Our Creative Gym is an online depository of 50 bite-sized learning gems, each designed to strengthen the creative muscles you use when solving business challenges.
15 three-to-five minute tutorials provide step by step demonstrations of problem-solving techniques for the 5 behaviours.
35 mind stretching videos and brain boosting blogs provide nuggets of inspiration from around the world.
Have a quick peek at one of our tutorials
Companies who have solved challenges using our approach
What our clients have to say
“It was great for all of us to experience a very practical way of collaborating as a team to develop creative solutions to everyday challenges”
Alexander Schipke, ABInBev
“On the Marketing Foundation Programme, marketers are introduced to the concept of team effectiveness and its role in problem solving. The 5 Genius You behaviours provide a powerful way of leveraging the creative strengths of every individual to help teams collaborate effectively”
Emmanuelle Vaysse, Unilever
“This approach to developing creative solutions has two clear benefits. Not only does it provide a clear and logical structure to the creative process, but it also encourages the active involvement of every single person in the room. It gets the most out of both the process and the people”
Nicky Downs, Nomad Foods
I worked with Mark to help my team of Graphic Designers develop a fresher approach to brainstorming. We had some amazing results including a noticeable positive impact on the quality of the creative output of the team. From a training budget perspective, I would say it was money well spent!
Marie Laurent, Boden
One of the most powerful benefits of the Genius You approach is that it gives team members a common language when they are collaborating to develop solutions to business problems and challenges. This ensures that everybody is always operating on the same page and heading in the same direction!
Jo Earl, Sanofi
A bit about us
GENIUS YOU is run by Mark Simmonds. He has had over 30 years experience in marketing capability development working with many large international companies. His focus is in the areas of innovation and creativity.
Mark is privileged to work alongside a number of very talented individuals who run their own independent consultancies across the globe - all highly experienced in facilitating the GENIUS YOU approach.
Mike Barrett (UK) - https://www.bridgebusinesslearning.com/
Sam Ellis (UK) - www.wellbeingmattersnow.com
Nina Oden (UK) - www.perch.group
Andy Greene (UK) - https://thisisflow.co/
Andreas Munzel (Mainland Europe) - https://www.linkedin.com/in/andreas-munzel-55848052/
Diggi Thomson (US) - www.thedotconnectors.com
Claudia Ante Hencker and Mark Steele-Mortimer (Latin America) - www.tgp-brands.com
Soo Woon Yee (Asia) - https://www.linkedin.com/in/soo-woon-yee/
Pippa Dalco (Australasia) - https://www.linkedin.com/in/pippa-dalco-083235152/
Irma Karsten (Africa) - https://digitalmarketingacademy.co.za/
