The Political Associations of Brands on Twitter

This website allows you to analyze and reveal political associations of brands on Twitter.
  1. Compare Brands (Feb 2017): Analyze the political partisanship of 637 different brands including media sources and non-profit organization on Twitter
  2. Compare Brands (Oct 2022): Analyze the political partisanship of 1289 different brands including media sources and non-profit organization on Twitter

 

More information about the research behind the website can be found in our paper Polarized America: From Political Partisanship to Preference Partisanship.

 

Contact for more information: Verena Schoenmueller - E-mail: verena.schoenmueller@esade.edu