The year is 1983, Ginger Root is asked to write and produce songs for up-and-coming Japanese idol, Kimiko Takeguchi. Right before Kimiko's America debut, she quits, leaving her manager to make the last minute decision of having Ginger Root perform in her place since he knows all the songs. By coincidence, a new star is born.

Ginger Root’s next EP "Nisemono" or 「偽物」means fake or fraud. Narratively, the project follow Ginger Root’s unintentionally rise to fame and all the trials and hurdles that come with it. Thematically, the EP touches on imposter syndrome, and not feeling like yourself.

“Nisemono” is out Sept 9th on Acrophase Records.


 

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About

Editing films, videos, and other multimedia by day, and making music under the name Ginger Root by night, Cameron Lew fronts a sounds that can be described as:

"Aggressive Elevator Soul".

Combining elements from contemporaries like Toro Y Moi, Vulfpeck, Metronomy, and Kero Kero Bonito, with the influences of Japanese City Pop and the days of Stax and Philly Soul, Ginger Root offers a fresh take on the ever evolving Bedroom Pop scene.