Here Come the 2024 Presidential Ads. And They’re for Biden
- Six-figure ad buy would be largest of the 2024 campaign so far
- Super-PAC American Bridge to focus on battleground voters
Joe Biden talks about his proposed FY2024 federal budget in Philadelphia, March 9.
Photographer: Chip Somodevilla/Getty Images
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A Democratic super-PAC is coming out early — and big — for the 2024 presidential race, launching ads in battleground states to tout President Joe Biden’s economic agenda.
American Bridge 21st Century wouldn’t disclose how much it’s spending on the television and radio commericals, except that the expense could reach the mid-six figures. But initial buys identified by the tracking firm AdImpact show $142,928 in reserved time in the target markets as of Thursday. That would make it the largest advertising expenditure of the 2024 campaign to date.