Better Business Bureau is a non-profit organization that envisions a marketplace where buyers and sellers can trust each other. To achieve that vision, we provide businesses and consumers with the resources needed to operate ethically. Continue reading to learn more about who we are.
About Us
At Better Business Bureau Serving the Pacific Southwest, we’ve transformed BBB into a partner that proactively supports an ethical community. By providing resources and education by leading experts, we serve diverse business owners and entrepreneurs to help build stronger, more trustworthy relationships with customers.
Our path to success includes a self-paced online incubator, access to affordable capital with Kiva loans, and an intensive accelerator program in partnership with GoDaddy. Our Business and Community Center and ignite sparked by BBB coworking spaces provide modern meeting destinations for collaboration and executive events.
We are committed to recognizing future leaders with merit-writing high school student scholarships awarded for ethical actions in the community. Additionally, we award grants to non-profit organizations dedicated to their respective ecosystems.
By honoring those leading the way with our prestigious Torch Award for Ethics, we set the bar for how ethical operations can positively affect the community at large. Earning BBB accreditation signifies doing things the right way, and together, we’re in the business of good business.
As they have for over a century, consumers continue to turn to us for help as a reliable source to find trustworthy businesses. There are more than 32 million businesses in North America alone, and hundreds of thousands of sites around the world where people shop, and BBB is here to help in the decision making process.
Vision & Mission
Vision
An ethical marketplace where buyers and sellers trust each other.
Mission
BBB’s mission is to be the leader in advancing marketplace trust. We do this by:
- Setting standards for marketplace trust
- Encouraging and supporting best practices by engaging with and educating consumers and businesses
- Celebrating marketplace role models
- Calling out and addressing substandard marketplace behavior
- Creating a community of trustworthy businesses and charities
BBB sees trust as a function of two primary factors – integrity and performance. Integrity includes respect, ethics, intent, and working toward a diverse, inclusive and equitable marketplace. Performance speaks to a business’s track record of delivering results in accordance with BBB standards and/or addressing customer concerns in a timely, satisfactory manner.
