Financial Literacy Month

A month-long observance held every April to raise public awareness about the importance of financial literacy.

What is Financial Literacy Month?

Financial Literacy Month is a nationwide, collaborative endeavor marked by a variety of activities and events across the country and throughout the month of April.  It’s when the financial literacy community celebrates achievements in improving the financial literacy of all Americans – especially our nation’s youth.  Learn more about financial literacy and Financial Literacy Month in our FAQs.

How did it start?

Financial Literacy Month was started as Youth Financial Literacy Day by the National Endowment for Financial Education. NEFE brought it to the Jump$tart Coalition to promote among its 100+ Partners as Youth Financial Literacy Month.  Jump$tart was the original promoter of April as, simply, Financial Literacy Month (sometimes referred to as Financial Capability Month). Today, organizations across the country conduct events and initiatives to promote the importance of financial literacy and the need for effective financial education. The highlight of Jump$tart’s own Financial Literacy Month activities is our annual awards program.

Help Us Share the Message

You’re here because you share our commitment to effective financial education, and we thank you!  To add your voice and support financial literacy and education throughout the month, we’ve created some graphics and suggested social media posts that you are welcome to use as you promote financial literacy month and the programs that are important to you.

Centered around the 2024 Financial Literacy Month theme of “Inform, Inspire, Ignite” we are spreading the message that financial empowerment begins with learning, and teachers start the spark of learning that can pay dividends for generations.

We have developed messages that our Partners, Affiliates, and other financial literacy stakeholders can use, as well as some for parents, teachers, and anyone who wants to help.

Week 1 – April 1-8

Financial Education Community:
Join @Jumpstart1995 and advocate for effective financial education! 💰 It’s time to equip our all who desire to learn with the knowledge and skills they need to navigate the complexities of personal finance and equip teachers with training and professional development. #FinancialLiteracyMonth #CheckYourSchool #JumpstartNEC

Parents:
April is #FinancialLiteracyMonth, and as a parent, I believe that effective financial education is crucial for our children’s future success. I am letting my child’s school principal know that I want my kid—and all kids—to get personal finance lessons in their classrooms.

Resources For Parents:
Use these helpful parent resources contact educators via email to express your interest in greater financial education. If you’re not sure what to say, we have you covered. Use our pre-made email templates.

Week 2 – April 9-15

Financial Education Community:
Imagine a future where every student graduates with a strong understanding of money management and financial independence. 💡 Let’s make it a reality by pushing for comprehensive and effective financial education in every K-12 curriculum! #CheckYourSchool #EducateToEmpower

Parents:
This #FinancialLiteracyMonth, I am advocating for financial education in schools to give my kid a head start on #adulting. I sent an email to my kid’s school principal today asking that the school add a personal finance curriculum. #CheckYourSchool #EducateToEmpower

Week 3 – April 16-22

Financial Education Community:
Loud and clear, financial education is not a luxury; it’s a necessity! 📢 Join us in demanding equitable access to financial literacy classes and teacher training. Growing effective financial education across the country is a pathway to creating a more equitable and prosperous society. #CheckYourSchool #EducateToEmpower

Parents:
Financial literacy is critical for social mobility and economic empowerment. Let’s make sure all kids grow up with this important life skill by advocating for effective financial education in schools. www.checkyourschool.org #CheckYourSchool #EducateToEmpower

Week 4 – April 23-30

Financial Education Community:
Every child deserves the chance to build a solid foundation for their financial future. Help us equip students with personal finance skills by supporting their teachers with resources, curricula, and training. It’s time to prioritize effective financial education in K-12 classrooms nationwide. 🗣️💼 #CheckYourSchool #EducateToEmpower

Parents:
#FinancialLiteracy is a crucial life skill that should be accessible to all students. Let’s work together to bring effective financial education to every K-12 classroom and support #Teachers with training and teaching resources #CheckYourSchool #EducateToEmpower